Your Business Deserves More Than a Generalist
Product-based businesses face financial challenges that many accountants simply aren’t trained to solve.
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Inventory impacts cash flow. Freight affects margins. Pricing mistakes compound quickly. Growth creates complexity.
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I know this because I’ve spent more than 20 years working inside businesses where those numbers mattered every day.
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Before launching this firm, I held accounting and finance roles across a global medical device manufacturer, a regional retail chain, and then nearly 13 years at PepsiCo Frito-Lay.
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There, I forecasted $4.5 billion in annual cost of sales and supported cost accounting for hundreds of millions in inventory.
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Every role. Every industry. Product businesses.
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Why I Focus on Product-Based Businesses
When I launched Irina Jones CPA, the pattern was immediate.
The business owners with the most urgent and complex financial problems were almost always selling physical products.
Inventory they couldn’t reconcile. Margins distorted by landed cost. Cash flow tied up in production cycles. Reports that looked clean but didn’t help decisions.
These were problems I had spent my career solving.
That’s when I made the deliberate decision to focus exclusively on product-based businesses.
What Working Together Looks Like
I provide bookkeeping and accounting support built around the real economics of a product business, not a simplified version of one.
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✓ True landed cost visibility so you understand actual margins.​​
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✓ Cash flow planning that helps you see issues before they become problems.​​
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✓ Reporting focused on the metrics that matter: inventory, COGS, profitability, and reserves.​​
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✓ Thoughtful financial support when you’re considering hires, pricing changes, large purchase orders, or growth decisions.
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I’m a CPA, and I work closely with your tax professional to keep your books clean, accurate, and ready to file.
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Based in Frisco, Texas, I work remotely with product-based businesses nationwide.
WHY I DO THIS
The Numbers Tell a Story. I Help You Read It.
I’ve seen what happens when a business owner finally understands their true cost per unit, or sees clearly which products are driving profit.
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They make better decisions.
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They price with more confidence.
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They grow with less stress.
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Turning confusing financials into something practical and useful is the work I love to do.
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